
JACK PRICE
Managing Director
As Managing Director of both uCheck and TrustID, Jack’s focus is on bringing exceptional services to our customers. Before joining uCheck and the Citation Group in December 2023, Jack was the MD of Computershare Communication Services, managing teams across the UK, Germany, and South Africa.
With an emphasis on dedication to compliance and communication technologies, Jack supports over 75,000 customers across both uCheck and TrustID, ensuring their verification needs are met, and their candidates get the best possible experience.
Under Jack’s direction, uCheck and TrustID are working closely together, driven by the aim to bring together our market leading expertise in both Right to Work and DBS checks.
But above all else, Jack is a family man at heart. He loves to spend time with his two children, playing rugby, golf, and padel, or going out for a great pub lunch.

MATT GREEN-ARMYTAGE
Chief Operating Officer
Matt’s experience as an officer in the British Army has provided him with first class organisational and leadership skills. He joined TrustID in January 2014 and since then has developed and led our Document Helpdesk and Client Services team who deliver what we believe to be unrivalled customer support in our sector.
Matt took over as Head of Operations at the end of 2020. Thanks to Matt and team, we retain over 97% of clients beyond our original contract term.

STEVEN ROBINSON
Chief Technology Officer
Steven has worked in Software Development for 30 years, both as a Developer and as a Technical Project Manager.
Very delivery-focused, he thrives on process refinement, lean thinking, and automation to deliver business value as quickly as possible.
At TrustID, Steven is developing our high performing Agile Software Development Team and keeping us at the forefront of development practices and innovation.

Sarah Croft
Sales and Marketing Director
Across uCheck and TrustID, Sarah is responsible for taking our industry-leading products to market. As the Director of Sales and Marketing, Sarah oversees the positioning and marketing of our services, ensuring everything is articulated to an exceptional degree of accuracy, presenting our customers with the right information at the right time to smooth their compliance.
Before joining TrustID in 2015 as the sole member of the marketing team, Sarah’s previous roles included running a pan-European channel marketing team, managing roles across the UK, France, Germany, Austria, and Switzerland.
Now, Sarah has overseen the merger of the uCheck and TrustID sales and marketing teams, helping to align our industry-leading services and bring recognition to our talented experts.
As the mum to three active, sporty sons, Sarah’s life is never quiet. But whenever the chance arises, she loves to travel, visit the theatre or a concert, or simply share quality time, a walk or a drink or two with friends.

Mark Pendlebury
Business Development Director
Mark has worked in the identity and biometrics industry for over 20 years with specific responsibility for secure credentials (including epassports, visas, ID Cards) and biometric devices and enrolment solutions (passport and fingerprint scanners, facial recognition technology and eGate solutions). He has managed customer relationships with a range of UK Government Departments, led large complex Government tender responses and managed technology partner relationships.
At TrustID, Mark heads up the new business development and key account management teams.







